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Richard Kurtz has joined Treistman & Stark Marketing Inc., Hackensack, N.J., as director of marketing. In addition to his new business development and client services role, he will be involved in expanding the firm's qualitative research capabilities and its international activities.

John Kuranz has been named managing director of the new Published Products division at FINDISVP, Inc., New York. Michael Shor, vice president marketing, now has the additional title of managing director, operations, for the new division.

Laurie Rosner has been appointed director of the strategic research division pharmaceutical and health care consulting practice at New York-based FINDISVP Inc.

Karen Schmidt has been promoted to focus group coordinator Rockwood Research Corp., St. Paul, Minn. She will market the firm's focus group meeting facilities and coordinate focus group recruiting for clients.

The Marketing Research Association, Rocky Hill, Conn., has elected the following individuals as directors at large on its 1993-94 Board of Directors: Joyce Rachelson, eastern regional manager at Computers for Marketing Corp., New York; Jane Sheppard, manager, data collection at Goodyear Tire & Rubber Co., Akron, Ohio; and Barbara Warriner, director of client relations at QFact Marketing Research Inc., Cincinnati.

Jim Jones and John Kelly will share responsibility for managing anew strategic alliance formed by Fortis Inc. and OKRA Marketing Corp., Tampa, Fla. Jones is managing director of Fortis Database Marketing, and Kelly is president of OKRA.

Margaret Green has been appointed director of mystery shopping services at Rickie Kruh Research, Reston, Va. Herbert French has been named senior research analyst.

Thomas Lix has been named president and chief operating officer at MarketPulse, Cambridge, Mass. He will oversee all functional areas within the company.

Eve Zukergood has been named vice president of Market Navigation Inc., Orangeburg, N.Y. She also serves as an officer for the New York chapter of Qualitative Research Consultants sociation.

Mary Taras has been appointed corporate director of marketing and operations at Consumer Pulse Inc.'s corporate headquarters in Birmingham, Mich. She was formerly director and account executive at Consumer Pulse of Detroit. Leslie Fontaine has been promoted to director of Consumer Pulse of Detroit's WATS operation; Jeff Davis has been named director of Consumer Pulse of Washington, D.C.

Allan Orman and Rosemary Sundin are now co-owners of Orman Guidance Research, Inc., Minneapolis. Sundin has been appointed vice president.

Suzanne Harris has been named vice president at Nancy Low & Associates Inc., Chevy Chase, Md. She will be responsible for marketing the firm's service to public- and private-sector clients, and managing all editorial and design projects. The firm also has appointed Dan Tisch director of health information services and Rich Blevins as controller. Tisch will direct projects integrating social marketing and communications planning in health and the sciences; he has special expertise in genetics.