Dorothy Deasy has joined the Chicago office of Total Research Corporation as senior project director. Prior to joining Total, she was project director for Starmark, Inc., a business-to-business marketing communications firm.
Steven D. Wierdak has been named account manager for Maritz Marketing Research Inc. He will be based at the firm's Chicago office.
CASRO, the national trade association for commercial survey research, has elected board officers for 1991. David A. Ross, president of Ross-Cooper Ascts. Inc. was unanimously elected chairman of CASRO's board of directors. Harry E. Heller, president of the Heller Research Group, was elected chairman-elect for 1991 and will serve as chairman for one year, beginning January 1, 1992. Jerry Rosenkranz, president of Data Development Corp., was elected secretary, and Anthony P. Teska, chief financial officer of the NPD Group, will serve as treasurer.
Leslie Ann Seabright has joined Woelfel Research, Inc. as a research associate.
Thomas Mandel has been appointed director of Leading Edge for the Values and Lifestyles (VALS) program at SRI International. Leading Edge provides clients with insights into consumer behavior and identifies strategies for businesses based on new trends, new ideas, and changing markets.
St. Paul-based Rockwood Research has promoted Janel Mamer to vice president.
Gian M. Fulgoni, vice chairman and CEO of Chicago-based Information Resources, Inc. (IRI) has received an Illinois High Tech Entrepreneur Award. The award honors individuals who have made significant contributions to the high technology community in Illinois.
Mary Beth Schmelz has joined Sigma Validation, Fort Lee, NJ, as marketing manager.