Richard J. Spence and Mary Bommarito have joined Quality Controlled Services, Fenton, Mo. Spence will serve as the company's national marketing manager and will be responsible for planning, directing and selling QCS's services. As project coordinator, Bommarito is the new voice of the company's 800-number telephone bidding services. Her main responsibilities include bidding and scheduling of multicity studies for mall interviewing, prerecruits and focus groups. She also will assist callers with telephone interviewing bids.
Jorge Cherbosque, director of cultural competence training for Erlich Transcultural Consultants, Woodland Hills, Calif., recently served as a key presenter at the first Women Entrepreneurs Beyond Borders Summit in Puerto Vallarta, Mexico. Other participants in the meeting included Hillary Rodham Clinton and Dr. Jamie Serra Puche, the Mexican secretary of trade and industry.
As part of the acquisition of SYSTAT Inc., Evanston, Ill., by SPSS Inc., Chicago, SYSTAT President Leland Wilkinson will join SPSS as senior vice president - SYSTAT products. Wilkinson founded SYSTAT in 1983. (cf. Research Company News)
Philip Verruto has been named president of American Tele/Response, Drexel Hill, Penn. (cf. Research Company News.)
Chuck Farraj has been appointed general manager of PROMO STAR Services Group, a division of Lee Enterprises, Davenport, Iowa. PROMO STAR provides marketing products and research services to the media industry.
Kelli Rouse has been named senior project director-client services at Herron Associates, Greenwood, Ind.
Lynne Sitvarin has been promoted to branch manager of St. Louis-based Quality Controlled Services' Philadelphia office. She has been with QCS since 1991.
Alton Adams has joined Equifax Financial Information Services Group, a division of Atlanta-based Equifax, as vice president-marketing. In his new position, Adams is responsible for product management, new product development and research and development. He also will lead the group communications and strategic planning activities.
Andrew Brown has become vice president of the Consumer Research Services Division of Total Research Corp., Princeton, N.J. Brown, a former president and CEO of Opinion Research Corp., will focus on business development for TRC's EquiTrend and related services. In the five years since he left ORC, Brown has served as executive director of the Princeton Center for Leadership Training and managed his own marketing and strategic research consulting business, the Andrew Brown Research Group.
Carla Sarett has joined Chilton Research Services, Radnor, Penn., as research consultant in the company's Media and Entertainment Division. The newly created position will require that Sarett call on her expertise in cable and broadcast television, film and multimedia.
Mary Klupp, research manager for Detroit-based Ford Motor Co.'s marketing and sales, has been named to the advisory board of the University of Texas at Arlington's Master of Science in Marketing Research degree program. UTA's MSMR degree program is one of only six in the world.
David Kozurek has been promoted to vice president by Market Facts Inc., Arlington Heights, Ill. His job includes consulting with marketers regarding strategy and new product development issues.
David Gordon has been elected chairperson of the 1995-96 board of directors of the Chicago-based American Marketing Association. Gordon - who has served as the AMA's vice president of finance, its vice president of professional chapters and the president of the Chicago chapter - begins his term in July 1995. He is managing partner at Angell Research Group Inc., Chicago.
Felicia Trimboli has been named manager of marketing analysis for the Orlando-based Olive Garden Restaurants, a division of General Mills Restaurants. She is responsible for tracking industry trends and conducting specialized market research.
Karen Blakeman has joined the Matrix Group, Lexington, Ky., as field coordinator. Blakeman manages all aspects of Matrix's field services, including telephone interviewing, focus group recruiting, executive interviewing and secret shopping.
Jill Wynn has been appointed vice president of the National Yellow Pages Monitor Division of NFO Research Inc., Greenwich, Conn. Wynn reports to Terry Erickson, president of the San Francisco-based division.