The June/July "Research Company News" section included an item about BRX/Global Inc. ceasing operation following the death of Joel Axelrod, its president and founder. While BRX/Global Inc. has shut down, former BRX/Global staffers will continue operating under the new name BRX/Global Research Services, Inc., at the same location in Rochester, NY., with the same telephone numbers and offering the same services.
Los Angeles-based Diagnostic Research International has opened a new office at 8 West Third St., Ste. 200, Winston-Salem, N.C.
Market Facts, Inc., Arlington Heights, Ill., has opened a new office in Scottsdale, Ariz. It will be headed by Leslie Wheeler.
Minneapolis will serve as the U.S. headquarters of Canadian research firm the Angus Reid Group.
Seattle-based Northwest Research Group, Inc. has opened an office in the Chicago area at 4340 Dairyman Circle, Naperville, Ill.
Diagnostics Plus, Inc., has moved to 1333 South Allen St., State College, Pa.
Schenkein/Sherman Public Relations, Denver, has formed a cyber research division with Cyber Dialogue, New York, an on-line research firm and sister company of Yankelovich Partners.
Consumer Market Analysts, Inc., Troy, Mich., has changed its name to AFFINA.
Dominion Focus Group, Inc., has opened a new facility with three focus group suites and a test kitchen at 2809 Emerywood Parkway, Ste. 100. Richmond, Va.
Jay L. Roth has formed a new research firm, The Consumer’s Voice, Inc., at 27 First St., Syosset, N.Y.
The Insight Group Inc. has moved its offices to 2105 East Vaughn St., Tempe, Ariz.
Wirthlin Worldwide, McLean, Va., has opened a new client service office in Canberra, Australia under the name Australasian Research Strategies.
MarketVision/Gateway Research, a division of MarketVision Research, Inc., Cincinnati, Ohio, has opened a consumer research center at the Six Flags Over Texas theme park in Arlington.
Custom Research Inc. (CRI), Minneapolis, has been selected to receive a site visit for the 1996 Malcolm Baldrige National Quality Award. CRI is one of nine companies and one of two small companies in the country to be selected for a site visit.
Applied Consumer & Clinical Evaluations (ACCE), based in Mississanga, Ont., and Buffalo, N.Y., has been awarded ISO 9001 registration tion. The firm specializes in performance and clinical testing of consumer package goods, using test subjects and controlled evaluation procedures. ACCE’s registration, which took about a year to complete, was conducted by registrar Quality Management Institute, a division of the Canadian Standards Association.
Cardiff Software, Inc., San Marcos, Calif., has signed an agreement with Kofax Image Products to include Cardiff’s Tri-CR recognition software in Kofax’s ImageControls Developer’s toolkit. The partnership provides software developers with a Visual Basic/Visual C++ platform for creating production-level document imaging and data collection applications for Windows 95 and Windows NT.
Claritas Inc., Arlington, Va., has entered into an agreement to acquire Strategic Mapping, Inc. (SMI), subject to SMI’s shareholder ratification. Terms of the agreement were not disclosed. The combined company will provide local-area demographic updates, lifestyle segrnentation targeting products, and desktop marketing analysis systems. Claritas plans to build on the SMI product line, honor all SMI contracts and provide continued support and service to SMI clients.
Medical Economics Company, a Montvale, N.J., provider of health care information products and services, has formed a new database marketing unit, MEDEC Business Direct, to provide targeted health care information and database marketing strategies tailored to a variety of uses, including market research, direct mail and telemarketing. MEDEC Business Direct will be based in Chicago.
Information Resources Inc., Chicago, has formed an alliance with The Univision Television Network, the nation’s largest Spanish-language television network. As part of the ageement, IRI will provide Univision with a new package of data and analyrical solutions to assess the effectiveness of ethnic marketing programs in terms of increased sales.
CB&A Market Research, Winston-Salem, N.C., has been selected to provide a study of local travel habits in Raleigh, N.C.
Opinion Place, a Winnipeg research firm, has moved its central telephone facility and administration offices to Unit #6, 1146 Waverley St., Winnipeg, Man. The focus goup and mall intercept facilities will remain at the Polo Park location.
GF Media, Inc., has acquired ownership of Effective Media Services from its partner, Active Media Services, Inc. Effective Media Services is a media planning and placement company that uses analysis of ratings and lifestyle cluster data to create ad campaigns. Effective Media’s new headquarters is at 50 Chestnut Ridge Rd., Montvale, N.J.
Northwest Research Group, Inc., Bellevue, Wash., has opened a Web site.
SIL Worldwide Marketing Services has moved its Miami area office to 7601 North Federal Highway, Suite 205-B, Boca Raton, Fla.
Mark Gottlieb has formed Mark Gottlieb Consulting to provide direct marketing and research consulting services. The firm’s address is 464A Liberty St., Ste. 102, Little Ferry, N.J.
Paria Group has opened a new data collection facility at Central Park East, 1815 S. State St., Ste. 4000.
Palshaw Measurement, Inc., has opened an Atlantic Region client service office in Virginia, with vice president Aldor Peterson in charge. The office is located at 2034 Heather Glen Rd., Charlottesville, Va.
Market Statistics, New York, has announced a joint effort with American Business Information, Inc. As a result of the strategic relationship, Market Statistics can now augment its demographic and business data with American Business Information’s national business listings.
Data Development Corp., New York, has become the exclusive U.S. licensee for the Stochastic Reaction Monitor, a marketing research tracking system. The Stochastic Reaction Monitor is currently offered in 36 countries. It was introduced by Stochastic Consulting International in 1981.
Dun & Bradstreet Information Services has invested $2.3 million to acquire a minority stake in MarketPlace Information Corporation. In addition DBIS received warrants to acquire additional shares. Waltham, Mass.-based MarketPlace provides the technology and marketing support for the desktop marketing product D&B MarketPlace, which enables small businesses to find new customers by accessing DBIS’ database of approximately 1.0 million U.S. businesses.
Evansville, Ind.-based RSC, The Quality Measurement Company, and Media Marketing Assessment Inc., Westport, Conn., have joined forces to "lead the advertising industry to greater sales productivity" and work together to provide their full line of advertising development, planning and assessment tools.
Perception Research Services (PRS) has signed a licensing agreement with ProFakt Market Research of Munich, Germany, to bring PRS Eye-Tracking capabilities to Germany. PRS already markets and implements these services in the United Kingdom through an alliance with Conquest Research in London.
Mature Marketing and Research, Boston, has joined with Pranses Research Services, Hoboken, N.J., to offer a quarterly omnibus on senior lifestyles.
Diagnostic Research International, Los Angeles, has opened an office in Winston-Salem, N.C. Daniel Murphy has joined the firm as vice president and general manager of the new office.