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Showing:Television

Total: 82

ArticleMulti-country research aids Cartoon Network's quest for world 'toonification'Joseph Rydholm|April 1, 2000
ArticleFrom the Publisher: Is research ready for prime time?Tom Quirk|April 1, 1999
ArticleStudy seeks to determine if a TV viewer's involvement in a program carries over to adsJoseph Rydholm|March 1, 1999
ArticleResearch about nothing: Is Kramer master of Jerry's domain?Dan Margherita|May 1, 1998
ArticleCable companies must listen to customers if they hope to survive in a rapidly changing marketRichard Schreuer, Polly Staman, Jim Higgins|October 1, 1995
ArticlePBS station tests direct mail pieces with dial response measurement systemJoseph Rydholm|March 1, 1993
ArticleTrade Talk: Omnibus study talks to kidsJoseph Rydholm|June 1, 1991