Top Marketing Research Articles Related to Readership Studies

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Article Listening to the voices of readers: The New York Times’ Reader Center Kristen Detsis | June 9, 2017
Article Research shows medical publication 'listens' Quirk's Staff | June 1, 1987
Article Research instrumental in creating system for measuring reader feelings about B2B publications Joseph Rydholm | April 1, 1991
Article Trade Talk: Study reveals younger women have more aches Beth Hoffman | October 1, 1988
Article Trade Talk: Readership survey "serves" Tennis magazines' marketing needs Beth Hoffman | May 1, 1988
Article Research propels Midwest Living to a fast start Tom Quirk | June 1, 1987
Article Fax-based surveys give PC World magazine flexibility and quick turnaround at a low cost Joseph Rydholm | February 1, 1994
Article Company's recognition up 64% following advertising campaign Quirk's Staff | February 1, 1988
Article McGraw-Hill shows it's the place to get market information Beth Hoffman | February 1, 1988
Article Trade Talk: Reader survey shows strong relationship Joseph Rydholm | January 1, 2009