Top Marketing Research Articles Related to Web Site Analysis

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Article Which elements matter most on a Web shopping page? Olivier Tilleuil , Mirna Djuric, Mina Miljkovic | July 1, 2018
Article Don’t ignore your privacy policy Abby Devine | July 1, 2015
Article By the Numbers: Using quantitative lenses to view Web site user activity Tim Rotolo | May 1, 2015
Article Using conjoint to fine-tune your brand’s messaging Steven Struhl | July 1, 2014
Article Shopper marketing in 2020 Sarah Gleason | July 1, 2014
Article In Case You Missed It... July 2014 Quirk's Staff | July 1, 2014
Article Mixing old and new qualitative methods Curtis Kaisner, Karen Lindley | May 1, 2012
Article In defense of digital: eliminating concerns surrounding digital research Kimberly Struyk | August 1, 2011
Article Using online behavior to measure the travel industry’s recession-based injury and recovery Lincoln Merrihew | March 1, 2010
Article How online observational techniques help qualitative researchers keep pace with the speed of consumers Matt Schroder | February 1, 2010
Article Product ratings and consumer reviews make e-tail sites stand out from competitors Marshall Harrison | July 1, 2007
Article An overview of Web site assessment techniques Tema Frank | January 1, 2006
Article Reporting Web site usability results Mike Elledge, Nancy Levy | July 1, 2004
Article Insurance company combines methods for Web site usability research Nancy Bristow, Kenneth Yang | July 1, 2004
Article KidsCom enlists its audience’s help in shaping site avatars Sally Schmidt | February 1, 2004