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Bryter
New York City, NY
Key Categories
- Gaming/Casinos
- Health Care (Healthcare)
- Marketing Research-Full Service
- Pharmaceutical Products
- Telecommunications
Videos
Company Description
Bryter is an international insights and consultancy agency that helps organisations develop products, services and propositions through a deeper understanding of audiences and their motivations.
With offices in New York and London, we have global reach and are the preferred partner for our clients’ international and domestic projects.
Core capabilities include audience understanding, product development and go-to-market strategy. Bryter works across multiple sectors including Technology, Health care and Pharmaceuticals, Gaming and B2B, offering research, testing and evaluation to inform strategy, creative and product decisions.
We combine advanced analytics, bespoke qualitative research and cultural intelligence to help teams measure market opportunities, explain customer motivations and build culturally resonant strategies, messaging, pricing and product decisions with greater confidence and commercial impact.
Understand your audiences, develop new products and services and market more effectively. Use our expertise to move your business forward.
Visit our website to access case studies, insights and a range of downloadable reports and thought leadership materials
- Year Established
- 2010
- Number of Employees
- 30
Research Services and Specializations
Industries, Markets and Audiences Served
Articles from Bryter
- Phones, fears and future intentions - parental atttitudes to smartphones
- Is AI helping or harming Gen Z Americans with mental health conditions
- Women Gamers report 2025 (now in its 8th year)
- Health goals report: What US consumers prioritize about their health and the products they buy
- The ultimate guide to pharmaceutical market research and insights
- From concept to launch: How game testing supercharge success
- Technology market research - applications and uses
- From Concept to Launch: The Role of Market Research in Smart Technology Development
- What's holding back the connected home: the future of smart technology
- Technology industry insights - access key reports
- AI in daily life: consumer perceptions and use of AI
- Case study: Understanding the patient journey in sickle cell disease
- Connected kitchen: what consumers really want from smart appliances
- 3 principles for rare disease marketing success
- Oncology insights: innovation in oncology in 2025
- From Concept to Launch: The Role of Market Research in Smart Technology Development
- Smart appliances study: What US and UK consumers buy and use
- Growing the smart fitness tech market: exploring the fitness and health wearables market
- AI and consumer benefits: how to link AI to consumer benefits
- Sex, prescription drugs and an evening stroll
- The cosy gaming movement: Examining the rise of cosy gaming
- Semiotics and culture: Signs, symbols and their meanings for insights and marketing
- Gaming trends and the evolution of the video game industry
- Gaming market sizing and concept testing
- Omnichannel marketing in healthcare - how to measure impact