H.I. Thomas Group - Customer Insights Research
Cleveland, OH
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Company Description
H. I. Thomas Group (HITG) is an award-winning customer insights research firm helping medium and large firms find their best path forward. HITG works with both B2C and B2B clients to apply cutting edge scientific research methods, often in combined or hybrid designs, to uncover the insights needed to fuel business decisions. HITG’s skillset includes the use of ethnography, depth interviews, consumer observation and a wide variety of other qualitative techniques. In addition, these qualitative methods can be combined with behavioral neuroscience approaches, such as stationary and mobile eye tracking, biometrics and virtual aisle shopping in order to deliver a deeper understanding of shopper motivations and behaviors. Their highly skilled moderators have well-honed skills and are able to “connect with consumers’ minds and open their hearts."
Year Established: 1994
Number of Employees: 1
Research Services and Specializations
United States
- Customer Contact(s):
-
Helen Thomas, President
- 216-314-5931
- Affiliations & Certifications
- Women's Business Enterprise National Council (WBENC)