Consumer Durables | Top Marketing Research Articles

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Showing: Consumer Durables

Total: 11

Article Applying the Shapley value method to marketing research Michael Lieberman | November 1, 2015
Article 10 things researchers need to know about the Internet of Things Scott Swigart, Sean Campbell | June 1, 2015
Sponsored Article Sponsored Content: Capitalizing on Customer Feedback - Creating Measurable Value from Voice-of-the-Customer (VOC) Programs Peppers & Rogers Group | March 1, 2010
Article Think you know segmentation? Think again! A close look at 4 core analyses Kevin Gray | December 1, 2013
Article New strategies are needed to restart energy efficiency efforts David Lineweber | August 1, 2013
Article Ethnography-based hybrid research stretches four continents to study workplace interaction Brian Green | November 1, 2012
Article Using social media as the next step in CRM Suresh Subbiah | August 1, 2012
Article An analysis of the past 20 years of client-side research buying Emily Goon | October 1, 2011
Article Remodel-Lite: Homeowners freshen homes - and stretch budgets - with small projects and updates Quirk's Staff | May 1, 2010
Article Custom store audits Al Goldsmith | January 1, 1989
Article In Case You Missed It... January 2006 Quirk's Staff | January 1, 2006