Acquisitions/transactions
Collaborative commerce platform Crisp has acquired Atheon Analytics and ClearBox Analytics to optimize retail and food service supply chains.
Marketing group SAMY Alliance has acquired German social media and influencer marketing agency Intermate, expanding its European footprint.
ACKWEST Group has acquired members from Interviewing Services of America’s MySoapBox consumer panel to expand its TestSet consumer insights panel.
Data analytics and insights provider Press Ganey Forsta has acquired customer experience technology company InMoment to accelerate AI innovation in customer experience and to expand cross-industry expertise.
IMS Consulting & Expert Witness Services has acquired research and consulting firm MMR Strategy Group to expand its ability to provide trial-ready evidence and testifying experts for high-stakes litigation.
Alliances/strategic partnerships
Comscore has secured a multiseason agreement with The Summit League, an NCAA Division I intercollegiate athletic conference.
L&E Research has created a strategic partnership with technology platform Adrich to improve consumer insights with real-time behavioral data.
Out-of-home advertising measurement solutions provider StreetMetrics and OOH data and technology platform Accretive have partnered to create a unified planning and analytics solution for the OOH industry.
Insights company UserTesting has partnered with LinkedIn to improve trust and transparency in panel management.
Online survey and research services company QuestionPro has partnered with consulting firm PerformancePoint to drive business transformation with data-driven cultures, leadership and engagement.
Paradigm Sample has created a strategic partnership with brand consultancy Interbrand to integrate its data collection capabilities with Interbrand’s brand valuation expertise to offer clients a comprehensive approach to understanding and enhancing brand value.
Multicultural research agency ThinkNow has created a strategic partnership with Emporia Research to launch a self-service B2B research solution focused on reaching Latino business owners and executives across the U.S. and Latin America.
Research platform SightX and management consulting and professional services firm ZS have partnered to improve consumer research.
AI customer data science company dunnhumby has created a strategic partnership with shopper intelligence platform Bridg to improve customer reach, engagement and retail media activation for retailers and brands.
Awards/rankings
Research company Intuify has received full and independent certification for SOC 2 Type II compliance.
The Market Research Council has announced its 2025 Emerging Leaders. The leaders include Joseph Wylie, director of global supply, Precision Sample; Belinda Brown, CMO, Gazelle Global; Sarah Montgomery, director of human insights, The Coca-Cola Company; Paul Dobson, senior lead researcher, Chick-fil-A; and Kahren Kersten, founder, Experience Insights.
Research agency One Inch Whale recently celebrated its five-year anniversary.
ResTech company Cint has been certified as a Most Loved Workplace by the Best Practice Institute and ranked within the top 50 on Newsweek’s 2025 Global Top 100 Most Loved Workplaces list.
New companies/new divisions/relocations/expansions
Strategic research consultancy Fifth Dimension has rebranded to 5D.
Big Valley Marketing has launched three consulting practices including brand strategy, marketing strategy and market intelligence to help B2B tech companies improve brand, demand and reputation.
Colby Vogt has launched Covo, an intelligence firm to improve research and intelligence for brands.
Health care intelligence company Konovo has launched, unifying InCrowd, SHG and GlocalMind, to simplify and enable research across the insights ecosystem of researchers, vendors and data sources.
The Kite Factory has launched Ascend, a dedicated growth consultancy.
Liz Norman has founded Silver Insights Generation with Danny Russell and Elaine Francis as co-founders to champion age diversity in marketing and insights. Caroline Noon and Diane Earnshaw have joined on the committee.
SurveyMonkey has opened an office in Costa Rica to grow its regional expertise.
U.K.-based software company Purify Intelligence has launched its platform offering an approach to working with survey data. Founders include Andrew Le Breuilly, Ben Leet, Paul Albert and Cameron McAnsh.
The Australian operations of BVA BDRC has separated from the BVA family and has rebranded to Custology Insights.
Strategic research consultancy 5D has launched 5D-AI, a new division to improve how businesses leverage insights from data.
Research company earnings/financial news
Intelligence platform Liminal has raised $8.5 million in its Series A round of funding led by Noro-Moseley Partners.
Pricing strategy company Priceagent has raised $550,000 in seed funding backed by its founders, consultants and angel investors including former Cint executives.
Comscore has reported a first-quarter revenue of $85.7 million, compared to $86.8 million in Q1 2024. It also reported a net loss of $4 million, compared to $1.1 million in Q1 2024.
Digital analytics platform Amplitude has reported a first-quarter revenue of $80 million, up from $72.6 million in Q1 2024.
Forrester Research has released its first-quarter financial results reporting total revenues of $89.9 million, compared to $100.1 million for the comparable quarter in 2024.
Rival Group and Angus Reid Group have merged to form a $60 million enterprise with operations across the U.S. and Canada. Angus Reid Group is joining Rival Technologies and Reach3 Insights which operate as independent brands under the Rival Group umbrella.
Go-to-market platform ZoomInfo has released its first-quarter 2025 financial results reporting GAAP revenue of $305.7 million, a decrease of 1% year-over-year, a GAAP operating income of $50.3 million and adjusted operating income of $100.9 million.