Listen to this article

Nuremberg, Germany, research company GfK has appointed Christian Erlandson as chief customer officer, filling the last position of its executive leadership team. Erlandson takes over the position from CEO Peter Feld and will be responsible for sales and business activities across all regions.

Honeoye Falls, N.Y., consulting firm KJT Group has appointed Rick Johnson as vice president, consulting services.

Westport, Conn., researcher Critical Mix has appointed Margit Kittridge as vice president, digital products, a newly-created role.

U.K. mobile survey software firm OnePoint Global has appointed Collette Taylor and Sian Bentley-Magee as marketing managers and Mark Procter as head of global operations.

Emeryville, Calif., strategic consultancy Greenberg Strategy has appointed Praveen Sharma as senior director, marketing science and analytics.

U.K. video insights firm LivingLens has added Leonard Murphy and Gregg Archibald to its advisory board. Murphy is executive editor and producer at GreenBook and serves as an advisor to other MR businesses. Archibald is a researcher and strategist who has worked with Fortune 500 companies and advertising agencies.

Westlake Village, Calif., online sample marketplace PureSpectrum has appointed Mark Menig as chief operating officer.

Carmen Bekker has joined professional services firm KPMG Australia as a partner to lead its specialist CMO advisory team.

In London, marketing agency Merkle has appointed Michael Komasinski as president of EMEA.

Anne Brown has joined Colorado Springs, Colo., research firm Elevated Insights as senior qualitative strategist.

Singapore-based audience data firm Eyeota has added Andrew Tu as managing director, Asia-Pacific. Tu succeeds Eyeota Co-founder Trent Lloyd, who moves into the role of EVP global publisher strategy and products. Additionally, Peter Hunter has been appointed as general manager, ANZ.

RTi Research Inc., based in Norwalk, Conn., has added Alan Baruch as a vice president on the financial services team.

Research company Burke, Inc., Cincinnati, has promoted Xavier Quenaudon to senior vice president, client services.

Research agency MetrixLab has appointed Nick Langeveld as president of its U.S. business, a newly-created position. He will be based in the MetrixLab office in Norwalk, Conn. The company also recently appointed Masahiro Shimizu as executive officer and global chief financial officer.

Research technology company ZappiStore has appointed Gabriel Velez as regional director for Latin America, based in Miami.

Joseph Prindle has been named CTO of Los Angeles-based research and analytics firm LRW (Lieberman Research Worldwide).

Seattle-based researcher Discuss.io has hired Frank Jellinek as growth director for the U.K.

Mara Kaufman has joined research consultancy Smarty Pants, New York, as an insights brainiac.

Chicago-based research firm Shapiro+Raj has appointed Robert A. Hart, Jr. as senior vice president of research and analytics.

Research company SoapBoxSample, Los Angeles, has promoted Mike Chavarria to vice president of business development and Valerie Hanson to senior research director.

Maritz Motivation Solutions, St. Louis, has appointed Cameron Conway as vice president of the company’s sales performance and channel loyalty practice.

Retail analytics firm Wiser, Boston, has hired Mark Rudolph as chief revenue officer.

Research firm Leger has appointed Don Holmes as senior vice president of sales in its Toronto office.

Atlanta-based management consulting firm Ascension has added four new team members: Wes Johnston as strategic marketing + consultative sales enablement; Michael Parker as B2B marketing + sales growth platforms; Madison Loveless as research analyst/content marketing; and Susan Avarde as board of advisors - branding/customer experience/marketing strategy.

Wilton, Conn., researcher Toluna has appointed Peter Shafer to lead its North American digital solutions practice.

Marketing technology firm Commerce Signals, Charlotte, N.C., has added four to its executive leadership team: Todd Lawson as chief financial officer; Nick Mangiapane as chief marketing officer; Chris Hammer as executive vice president of product; and Aimee Tumaneng as vice president of sales.

Kearney, Neb., health science marketing firm SCORR Marketing has promoted the following team members: April Roggasch to chief financial officer; Brook Pierce to senior director of creative services and internal marketing; Drake Sauer to art director; Carrie Whiting to human resources director; Steph Todd to director of production and sourcing; Kate Covalt to senior program manager; Tess Dugan and Kacia Hughett to program manager and Dallas Bacon to executive assistant to the chief marketing officer.

MFour Mobile Research, Irvine, Calif., has hired Raymond Tuason as a graphic designer and Allyson Wehn as a research consultant.

New York-based research agency Insight Strategy Group has added two senior hires: Ruth Ingram, who will lead the lifestyle team as senior vice president, research and strategy; and Michelle O’Neill as vice president, client services.

Canada-based customer engagement agency Bond Brand Loyalty is expanding its global presence to meet client needs and support growth in Europe and Latin America, promoting Kyle Davies to vice president, global insights.

In London, marketing agency Merkle has appointed Julia Crawley-Boevey as head of mergers and acquisitions for EMEA.

McLean, Va., hospitality company Hilton has appointed Kellyn Smith Kenny as senior vice president and chief marketing officer.

Jonathan Sheldrake has joined research firm Opinions LTD as sales director EMEA. He will be based in the U.K. and will cover all of Europe, the Middle East and Africa.

De Pere, Wis., firm Legato Healthcare Marketing has added Patty Kitowski as senior account manager.

Research company The NPD Group has appointed Stanley Kee as managing director for its APAC business. He will be based out of Singapore and will lead NPD’s business in China, Japan, South Korea and Australia.

Harris Insights & Analytics, New York, has appointed the following to its leadership team: Merrill Raman as chief information officer; Erica Parker, who will lead Harris On Demand, the firm’s relaunched omnibus business; and Kenesha Brown as vice president of sample acquisition and vendor management.

Marketing technology company Mapp Digital, based in San Diego, has appointed Steve Warren as its new CEO.

Greenwood Village, Colo., restaurant chain Red Robin Gourmet Burgers Inc. has promoted Dana Benfield to senior vice president and chief marketing officer.