Dean R. Schultz, vice president of the Wirthlin Group, will head the company's new Salt Lake City office.

Information Resources Inc., Chicago, has appointed Timothy Bowles to the new position of president, IRI European Information Services. He will be based in the company's UK office.

Eric Hoekstra has been named to the new position of computer systems coordinator at Barnes Research, Inc., Grand Rapids, Mich. In addition, Brian Hawley has joined the firm as night supervisor of the phone room.

Kate Baker has joined NFO Research. Inc., Greenwich, Conn., as vice president, human resources.

Rebecca Gradolph, Renato Linsangan and Jennifer Mitchell have joined the multicultural research team of Hispanic & Asian Marketing Communication Research, Inc., Belmont, Calif.

The National Decorating Products Association (NDPA) has named David Weiss director of industry research. Don Boettcher has been named to the newly created position of NDPA's director of marketing research. Christopher C. Jester has joined the organization as market research analyst.

Robin Goodman has been promoted to national field manager at Decision Analyst, Inc., Arlington, Texas. In addition, Felicia Rogers has been promoted to senior account executive.

Angie Abell has joined Davis Market Research Sen'ices, Inc., Calabasas, Calif., as director of the phone room and field department.

Michael Brereton has been promoted to senior vice president and director of national sales for Maritz Marketing Research Inc.'s Automotive Research Group.

Amanda Prus has joined Burke Customer Satisfaction Associates, Cincinnati, as director of research and development. James Jubelirer has joined the firm as senior consultant.

With the opening of its client service office in Dallas, MarketVision Research. Inc., has hired Robert L. Smith to head the new location as senior vice president.

Roper Starch Worldwide, Mamaroneck. N.Y., has added several new staffers. Joan Chiaramonte is now a vice president in the Roper syndicated group; Amy L. Marcus has joined the Roper Custom Division as vice president; Barry Perrin has joined the firm's Starch Advertising and Media Research Group as Sales Director - Starch Ad Readership Service; Toni Shields has joined the Roper international group as vice president; and Tony Teska has joined the firm in the new position of senior vice president, director of business management services.

Burke Marketing Research, Cincinnati, has hired Brenda Landy as senior account executive. In addition, Ron Zussman will join the company's client service group after finishing orientation within Burke's Consulting and Analytical group. Tammy Wise has been named vice president, AgResearch Division.