StreetRite corrects address data before geocoding
Group I Software, Lanham, Md., has released StreetRite for PCs. StreetRite allows users of mapping software to correct address data before appending geocodes. By correcting address information prior to geocoding, users can achieve higher geocode match rates and improve analysis reliability. StreetRite compares addresses against the USPS National Database, deciphers inaccurate or incomplete addresses and corrects misspelled street names and adds missing ZIP Codes. cities and states. It corrects or appends the ZIP+4, locating the correct ZIP+4 for specific companies. The software is updated quarterly to coincide with the quarterly updates to the USPS database. It supports ASCII delimited, ASCII fixed field, dBase III and IV, Alpha Four, FoxPro, Clipper dBXLlQuicksilver, FoxBASE, FoxPro, OMNIS and Group I Arc List data file formats. A single quarter-year release StreetRite is $295.
Study profiles Hispanics' experience with u.S. health care
A comprehensive study of Hispanics' experiences and expectations of the nation's heath care system is now available from Market Development, Inc., San Diego. The study, which was completed in December 1994, involved telephone interviews with 1157 Hispanics and 1002 non-Hispanics across the United States. "Patient Care: Bridging the Gap with Hispanic Consumers," a 255-page report including detailed findings cross-tabbed by geographical region and Hispanic subgroup. is now available by subscription.
Software analyzes broadcast research data
SuperRatings Research Corp., Covina. Calif.. now offers a process of analyzing broadcast market research data that enables the agency rep or station sales manager to customize each report on a PC. The report dissects any given market by offering seven columns of data with up to 15 different categories of numeric values to be assigned by the user. For example, the top five TV or radio stations in a market can be compared and reported according to seven of the 15 criteria offered for any given daypart. Then the process can be repeated using another seven variables, and so on. The program and survey data for specified markets are available on a single diskette for IBM-compatible 386 or higher PCs, on Windows, DOS 3,3 or better, with CGA or better color monitors.
New version of Teleform boasts improved hand print recognition
Teleform for Windows Version 4 is now available from Cardiff Software, Carlsbad, Calif. Teleform automated forms processing software now includes Tri-CR, which uses three recognition technologies to increase accuracy of reading hand printed information.
New GIS system for Windows
Caliper Corporation, Newton, Mass" is now shipping Maptitude, a new desktop mapping and GIS system for Windows. The complete package of software and data is $395, It includes maps of all the streets in the U.S. as well as ZIP codes, counties, metro areas, demographic statistics and more. It also includes translators for geographic data including the Census Bureau's TIGER files, DXF files, and geographic files from other popular desktop mapping systems. Maptitude supports object linking and embedding (OLE 2.0), which allows maps to be dragged and dropped into documents, spreadsheets and presentations. Using open database connectivity, Maptitude can create virtual data tables that comprise data items from multiple heterogeneous sources. System requirements include a 486 or Pentium chip, Windows 3.1, 8MB RAM, a CD-ROM drive, and at least 16MB.
Online dialog with mutual fund investors
The Center for Strategy Research, a Boston-based market services and research firm, and GALT Technologies, Inc., the creators of NETworth: the Internet Resource for Individual Investors, have launched ajoint research effort to open a continuing dialog with mutual fund investors. Through NETworth, GALT provides information on mutual funds from 56 different fund companies and over 5,000 funds. CSR Boston will provide a forum where NETworth users have the opportunity to share their best thinking about mutual fund investing. Users are invited to discuss their investing goals, how they make decisions, who helps them decide, how they select mutual fund companies, etc. CSR's interviewing method allows volunteers to respond freely to fastpaced open-ended questions. More than 40,000 registered NETworth users and several hundred thousand monthly NETworth visitors will have the opportunity to participate in the dialog. NETworth users who complete the dialog and leave e-mail address wiJl receive highlights of the research. A select number of respondents will be invited to join panels to continue the dIalog and receive feedback over the next six months.
Just how many people are on the Internet anyway?
The Emerging Technologies Group of FIND/SVP, a New York City research firm, is heading a new study designed to assess the current size and characteristics of the Internet user universe, including World Wide Web users. The large multiclient study will combine an online survey, a telephone survey, and in-depth focus groups to develop statistics and insights into who is using the internet and why.
London firm offers country data on-line
MarketLine, an international research firm based in London, now offers CountryLine, an on-line information service that furnishes the vital statistics of 120 countries, from Afghanistan to Zimbabwe. All current data refers to 1994-1995 and is updated every quarter. Available information includes inflation and unemployment figures, population by age and sex, political developments, data on retailing and advertising, and more. CountryLine information is being launched across the on-line information market and will be available to on-line users of FT Profile, Datastar, Dialog, MAID, Lexis/Nexis and Markintel.
Map Marker matches addresses
Maplnfo Corp., Troy, N.Y., has introduced MapMarker, an intelligent address-matching product that combines full-featured address matching capabilities with an application programming interface that enables users to embed the product within any application. With MapMarker, available for both Windows and UNIX, users can now add location to corporate data at any instance, regardless of the data source, for use across enterprise-wide applications. The company also announced easier access to corporate data through its newly enhanced client/server data connectivity product, SQL DataLink for Windows. MapMarker consists of geocoding software, an address dictionary of geocoding data and built-in StreetWorks street maps for display. The address dictionary, updated semiannually, and matching software permit place name matches (e.g., Sears Tower), P.O. box and rural route matches.