ArticleHow to improve tracking studies and deliver real-world marketing decisionsMelissa Kevorkian|July 1, 2015
ArticleSponsored Content: A 4-dimensional view of the digitally-engaged consumerMaria Domoslawska, Heather Dougherty|November 1, 2013
ArticleBy the Numbers: Using smart analytics to recharge your tracking studiesMarco Vriens, Pat Kidd|June 1, 2013