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Showing:Packaging Testing

Total: 94

ArticleComparing eye-tracking to 2 cheaper challengersJonathan Asher|March 1, 2014
ArticleIs your packaging saying the right things to consumers?Len Pollack|November 1, 2013
ArticleIntelligent design: Packaging food with purposeLen Pollack|August 1, 2013
ArticleThe power of prediction marketsJulie Wittes Schlack|May 1, 2013
ArticleGet creative: Seven solutions to improve usability studiesPamela Walshe|April 1, 2013
ArticleQualitatively Speaking: Seven things you don’t know about usability testingKay Corry Aubrey|March 1, 2013
ArticlePackage-to-product fit assessments that improve brand alignmentKevin Waters|January 1, 2013
ArticleSocial media-based tools helped find, retain respondents for unique studyKelley Styring|August 1, 2012
ArticleResearch via Facebook sates association’s appetite for insightsScott Koenig, Wendy Neuman|August 1, 2012
ArticleIncorporating qualitative into package design researchJerry Thomas|January 1, 2012
ArticleHow research helped develop the USPS’s Sample Showcase programEmily Goon|December 1, 2011
ArticleTrade Talk: A handful of tech-driven market research nuggetsJoseph Rydholm|June 1, 2011
ArticleTaking a qual-quant approach to design researchBarbara Rugen|June 1, 2011
ArticleWinning at retail with virtual shopping researchValla Roth|June 1, 2011
ArticleNot always child's play - getting branded characters to performBryan Urbick|May 1, 2011