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ArticleMarketing Research War Stories June/July 1996Art Shulman|June 1, 1996
ArticleRespondents in interactive groups approve Best Western's ambitious ad campaignJoseph Rydholm|June 1, 1996
ArticleIn defense of the mail surveyHoward Waddell|June 1, 1996
ArticleNames of Note June/July 1996Quirk's Staff|June 1, 1996
ArticleBringing researchers and ad agency folks togetherDenise Yohn|June 1, 1996
ArticleTrade Talk: We have lift-off: QMRR launches into cyberspaceJoseph Rydholm|June 1, 1996
ArticleA moderator's view of focus group videoconferencingThomas Greenbaum|June 1, 1996
ArticleFacilitating focus groupsRichard Feder, Bryan Mattimore|June 1, 1996
ArticleSurvey Monitor June/July 1996Quirk's Staff|June 1, 1996
ArticleResearch Industry News June/July 1996Quirk's Staff|June 1, 1996
ArticleOmnibus research in Asia has unique demandsJerry Stafford, Mark Stapylton, Geoff Hutton|June 1, 1996
ArticleProduct and Service Update June/July 1996Quirk's Staff|June 1, 1996
ArticleOmnibus study looks at senior lifestylesLeslie Harris, Terrence Pranses|June 1, 1996
ArticleWindows 95: Should you upgrade now?Steven Struhl|May 1, 1996
ArticleThe Internet: A new opportunity for marketing research firmsRavi Iyer|May 1, 1996