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Showing:Pricing Research

Total: 105

ArticleDissatisfaction surveys may be better than satisfaction surveysAlbert Fitzgerald|October 1, 2005
ArticleIn Case You Missed It... July/August 2005Quirk's Staff|July 1, 2005
ArticleData Use: Forecasting new product market potential in the pharmaceutical industryYilian Yaun|June 1, 2005
ArticleConsumer decision-making models, strategies and theories, oh my!Michael Richarme|February 1, 2005
ArticleCapturing the context of consumer decision-makingWilson Readinger|December 1, 2004
ArticleA look at the Chinese automobile marketBarton Lee, David Tatterson|November 1, 2004
ArticleStudy helps develop ticket options for Kennedy Space Center Visitor ComplexWilliam Bailey|May 1, 2001
Article"Gimme what you've got"J. Bokeno|February 1, 1999
ArticleVisualizing buyer behavior with unconstrained modelsBetsy Charles|October 1, 1997
ArticleDoes your pricing study make this common mistake?Albert Fitzgerald|April 1, 1995
ArticleData Use: Using conjoint analysis for price optimizationRichard Smallwood|October 1, 1991
ArticleData Use: Determining product feature price sensitivitiesJoseph Curry|November 1, 1990
ArticleData Use: Conjoint evolves into discrete choice modelingRobert Roy|October 1, 1990
ArticleTrade Talk: Survey sizes up Iowa small businessesBeth Hoffman|January 1, 1989
ArticleA strategic technique for health care product positioningQuirk's Staff|June 1, 1987