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Article Creating breakthrough segmentation with AI Quirk's Staff | January 20, 2026
Article From pilots to purpose – Part 2: Building culture and governance for an AI-driven enterprise Monika Rogers, Seth DeAvila | January 20, 2026
Video Quest Diagnostics Virtual Global Session: From analyst to impact player: Developing the next generation of market research talent Christina Nathanson, Ilana Rosen | January 16, 2026
Video Enova International Virtual Global Session: How you show up: Leading insights for C-suite executives Heide Tierney | January 16, 2026
Video Roku Virtual Global Session: Integrating survey programs with behavioral data Alex Strauss | January 14, 2026
Video Dairy Max Virtual Global Session: Are you satisfied? The evolution of customer satisfaction measurement Greg Timpany, Samir Saluja | January 13, 2026
Article The power of quality recruitment in market research Liz Granahan | January 12, 2026
Video Visa Virtual Global Session: The rise of the gig economy: Empowering a new generation of workers Michael Nevski | January 12, 2026
Sponsored Video Voxpopme Virtual Global Session: 7 ways insight teams are using AI moderation (that you’ll actually want to try) Erica Dinger, Betsy Shaak | January 9, 2026
Sponsored Video Versasight Virtual Global Session: The limits of synthetic data for consumer research Ben Leff | January 9, 2026
Sponsored Video FlavorWiki Virtual Global Session: Innovating for global success: A client–partner perspective on product development Daniel Protz, YiXin Seow, Kenny Brijder | January 9, 2026
Sponsored Video Adrich Virtual Global Session: Measuring the moment: How product consumption data delivers true consumer behavior Adhithi Aji | January 9, 2026
Sponsored Video Tobii Virtual Global Session: Building trust in AI experiences with eye tracking Sylvia Knust | January 9, 2026
Sponsored Video Discover.ai Virtual Global Session: The real state of MR: Voices from the frontline Sophie Wright, Yasmin Dufournet, Neil Douthwaite, Sioned Winfield, Richard Bates | January 9, 2026
Article How can researchers measure a vibe? David Intrator | January 9, 2026