Top Marketing Research Articles Related to Psychographic Research

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Article How to unleash the  power of segmentation Kyle Rawn, Lindsay Roberts | July 1, 2025
Article Qualitatively Speaking: Decoding Gen Z: Bridging the generation gap in qualitative research Gary Rudman | January 1, 2024
Article Client-side researchers share new tools and methodologies they plan to explore Emily C. Koenig | September 19, 2022
Article 10 minutes with Elizabeth Pfeiffer and Jessica Noteware, Chobani Emily C. Koenig | August 8, 2022
Article An inside-out approach to messaging, targeting and segmentation Sourabh Sharma, Smita Srivastava | August 1, 2015
Article Queue Bits Quirk's Staff | February 1, 2015
Article Study reveals six types of social change agents January 21, 2014
Article Confessions of a binge-viewer January 15, 2014
Article Can behavioral economics inform the ad research process? Charles Young | January 1, 2014
Article Want better laddering results? Add technology and teamwork. Bernadette DeLamar | December 1, 2013
Article Using Google+ for qualitative research with connected consumers Sharon Chen | August 1, 2013
Article Five tips for more innovative qual Faith James | July 1, 2013
Article Status, fashion and the search for value driving teen spending May 29, 2013
Article The fine points of feelings: Why discrete emotions matter and how to reveal them Paul Conner | March 1, 2013
Article The key to a new you? Your smartphone and tablet January 11, 2013