Editor's note: Automated speech-to-text transcription, edited lightly for clarity.

Stewart Tippler:

Hi, and a well, a warm welcome first of all, to another What’cha Drinkin’? Today I am very fortunate to be joined by two wonderful people. We have Sia Najumi, who is the market research account director for One Global Solutions and we have Theo Francis who is the founder and director of Guinea Pig Fieldwork. Between them, they are both co-founders of Colour of Research, which launched back in March in 2020. So, without further ado, what are you drinking guys?

Theo Francis:

Hey Sia, what are you drinking first?

Sia Najumi:

I'm drinking green matcha because I haven't eaten anything all day. So, I'm sticking to a sensible drink.

Stewart Tippler:

Very sensible and very healthy Sia. That's what I'd like to see. I've got a feeling Theo might not be drinking green tea. What you got?

Theo Francis:

I also haven't eaten all day, but I'm not as sensible as, so I'm drinking some nice California red. This is Barefoot of blackberry and current and vanilla.

Stewart Tippler:

Love it. Well I, I've got steak tonight so I think I might be drinking a little bit red later. But at the moment I am drinking some local gin for those who people who know me I am very much a GNT person. So Ditchling Gin, literally it's only about five or six miles down the road from me. It's a great Gin. So, without further ado, welcome and let's have a fun What’cha Drinkin’?

Sia Najumi:

Cheers.

Stewart Tippler:

Cheers, cheers. So, first question, and this is to both of you obviously. Colour of Research, I hear that Quirk’s played a small role in the Colour of Research coming together. Tell us how it all began and what you wanted to achieve by creating this group.

Theo Francis:

Yeah I guess Quirk’s did play a small role. Quirk’s was the place where B...