The Future of Insights – Trends, Innovations and Changes

Editor's Note: GutCheck and Larry Friedman Market Research Advisory Services, LLC. gave a webinar on the future of insights on Dec. 11, 2018. Duration 54:35.

Join our panel of industry leaders as they look ahead to 2019 and share their ideas and predictions for the future of research, including why innovation and change are such important topics right now. They will share their perspectives on:

  • what’s next for the industry, including which trends and innovations to watch.
  • how to leverage multiple data sources to improve consumer understanding.
  • how to scale insights throughout your organization with limited resources.  

Presenters:

  • Larry Friedman, Ph.D., Senior Advisor for Larry Friedman Market Research Advisory Services, LLC.
  • Renee Smith, Chief Research Officer at GutCheck.
  • Keith Johnson, Chief Product Officer at GutCheck.
  • Kate Sowder, Senior Marketing Scientist at Gutcheck.

https://www.youtube.com/watch?v=kP2GVTuPN8o