Advertising Industry | Top Marketing Research Articles

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Showing: Advertising Agencies

Total: 101

Article Generative AI is here to stay: Where advertisers are spending their money Nicole Perrin | March 5, 2024
Article What is the future of programmatic advertising? Mario X. Carrasco | February 17, 2023
Sponsored Article 10 Top Advertising Research Companies 2022 Quirk's Staff | March 1, 2022
Article The modern-day ad industry: Top employee concerns Chris Hubble, Tim Anderson | June 14, 2021
Article Brexit and international marketing laws Jonathan Gilpin | January 28, 2021
Article How to address the unique issues of line-extension advertising Jeri Smith | August 1, 2016
Article Getting to know the mobile shopper Quirk's Staff | June 1, 2016
Article How political marketing influences voters: Part II Darrell Drake, Elizabeth Kalmbach, Jon Christens | April 1, 2016
Article The perils of copy testing in today’s advertising environment Jeri Smith | March 1, 2016
Article Is digital media less effective than traditional media? Jerry Thomas | February 1, 2016
Article Connect with younger consumers using inclusive niche marketing Ed Jessup | January 1, 2016
Article Using consumer neuroscience methods to understand the power of emotions Carl Marci | January 1, 2016
Article Queue Bits: Americans are turning to social media sites as a news source Quirk's Staff | November 1, 2015
Article Your ad not here: Should marketers be worried about ad-blocking? Elizabeth Kalmbach, Jon Christens | November 1, 2015
Article Consumer trust in online behavioral tracking mixed as data breaches hit record highs Elizabeth Kalmbach, Jon Christens | August 1, 2015