Top Marketing Research Articles Related to the Hospitality Industry

View market research case study and technique articles related to the Hospitality Industry. Quirks.com is the leading resource for marketing research.

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Showing: Hospitality Industry

Total: 27

Article Q&A: Discussing consumer loyalty and engagement at Hyatt Jim Tierney | October 9, 2017
Article Survey Monitor May 2017 Quirk's Staff | May 1, 2017
Article How research helps Fairmont Hotels & Resorts understand guests’ emotional needs and motivations Mike Taylor | October 1, 2016
Article Evolving conjoint techniques to quantify buyer behavior Seth Fowler | July 1, 2016
Article In Case You Missed It... January 2014 Quirk's Staff | January 1, 2014
Article In Case You Missed It... June 2010 Quirk's Staff | June 1, 2010
Article How Marriott International tapped mobile research to get feedback on enhancements to its mobile site Joseph Rydholm | June 1, 2010
Article Using online behavior to measure the travel industry’s recession-based injury and recovery Lincoln Merrihew | March 1, 2010
Article How CiCi’s Pizza used mystery shopping to set company-wide standards/evaluation metrics Steve Hawter, Mae Nutley, John Cindric | March 1, 2010
Article Talk of increased travel just a lot of hot air? Quirk's Staff | January 1, 2010
Article Data Use: A good choice for choice modeling Michael Lieberman | January 1, 2010
Article How to evoke respondents’ brand-related stories Tom Neveril | December 1, 2009
Article Satisfying no longer: Part I: Satisfaction research needs to return to focusing on the customer Dennis Murphy, Chris Goodwin | July 1, 2009
Article How the travel industry is coping with today’s recession Jim Quilty | May 1, 2009
Article For hotels cutting back on services to trim costs, how far is too far? Lincoln Merrihew | May 1, 2009