Acquisitions/transactions
Radius Global Market Research has acquired research consultancy Illuminas to strengthen its ability to deliver insights to its clients.
Analytic Partners has acquired marketing analytics software and services company Analyx to strengthen its market position and to improve customer solutions.
Digital experience platform Contentstack has acquired customer data platform Lytics.
Online survey and research services company QuestionPro has acquired the Happy Market Research Podcast. The podcast has been renamed to Happy Market Research by QuestionPro.
Alliances/strategic partnerships
Comscore has expanded its partnership with Gray Media to include advanced audience measurement in a multi-year agreement.
Creative transformation company WPP and Universal Music Group have partnered to create music and entertainment solutions for brands.
The University of Leicester and the Office for National Statistics have signed a memorandum of understanding to improve health research and to build on and strengthen the collaboration established between the two organizations during COVID-19.
Nielsen and Sunbeam Television have created a multiyear agreement for local TV measurement in Boston and Miami.
The International Association for the Measurement and Evaluation of Communication has partnered with the Global Data Quality Initiative to extend its efforts to address the risks associated with poor data accuracy and trust in unstructured social, media and related voice of customer data.
iMotions, a software platform and wholly-owned subsidiary of Smart Eye Group, will fully integrate Affectiva’s Media Analytics to create a global behavioral research unit within Smart Eye Group.
Media measurement company VideoAmp has extended its long-term partnership with Paramount Global to offer it a view of its audience, enabling demographic and advanced audience measurement.
Comscore has expanded its local currency partnership with Coastal Television's Media Group to strengthen its position as a provider of TV measurement and advanced audience data across 12 of Coastal Television’s markets.
MEL Research has partnered with Breakthrough T1D to evaluate rebrand impact.
MEL Research has partnered with the Legal Services Consumer Panel to explore consumer preferences in legal service delivery.
Milieu Insight has partnered with research agency GSIQ to improve decision-making in the sports, sponsorships and tourism industries.
Association/organization news
The Marketing Research Education Foundation has started a campaign to help children affected by the LA wildfires. Donations will be matched dollar for dollar up to $20,000. To learn more and to donate visit www.givesignup.org/Race/MN/SaintPaul/LAWildfireRelief.
Awards/rankings
The Insights Association, RIVA Training Institute and QRCA have named Marta Villanueva, president of NuThinking, as the recipient of the Naomi Henderson Legacy Award for Teaching and Ally Johnston, senior analyst, PSB Insights, as the recipient of the Naomi Henderson Legacy Award for Learning.
ESOMAR has launched the ESOMAR Awards to celebrate visionaries and innovators in market research.
New companies/new divisions/relocations/expansions
Research company Reckner has reopened its newly renovated facility in Chalfont, Penn.
Data and tech company Numerator and Kantar's Wordpanel division have combined to form a new global consumer data company.
Research company earnings/financial news
Research platform Askable has raised $22 million in its Series A round of funding led by Airtree Ventures to expand its research delivery solution.
CX management platform Sprinklr has released its third-quarter fiscal results reporting total Q3 revenue of $200.7 million, up 8% year-over-year and subscription revenue of $180.6 million.