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Showing:Beverage

Total: 112

ArticleProjective techniques help nightclub concoct nostalgia-filled cocktails for Gen X patronsDean Bates|December 1, 1999
ArticleAre consumers receptive to innovative packaging structures?Elliot Young|June 1, 1999
ArticleOne-on-ones help Finlandia distill a winnerJoseph Rydholm|December 1, 1994
ArticleResearch encourages a comprehensive redesign of Blue Nun packagingJoseph Rydholm|October 1, 1989
ArticleResearch steers nightclub's respositioningQuirk's Staff|June 1, 1989
ArticleFocus groups guide Pevely's brand positioningBeth Hoffman|December 1, 1988
ArticleStroh's Hispanic research 'Is Spoken Here'Quirk's Staff|May 1, 1987