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ArticleRethinking how we research and market to families with childrenWynne Tyree|February 1, 2011
ArticleFor Super Bowl ad faves, location isn't everythingQuirk's Staff|February 1, 2011
ArticleEye tracking, product placement and Lady Gaga: What Bad Romance can teach us about embedded brandingStefanie Gehrke, Jennifer Knodler|January 1, 2011
ArticleAmericans fickle about football teams but the top spot proves tough to crackQuirk's Staff|November 1, 2010
ArticleWhen your consumers are talking online, here are some tips on how to listenAndrew Wilson|August 1, 2010
ArticleComcast’s Versus channel turned to research to better understand a core audience segmentJon Last, Christopher Whitely|August 1, 2010
ArticleCracking the code of social media data analysisThomas Malkin|August 1, 2010
ArticleDespite lack of necessity, iPad still seen as fun and coolQuirk's Staff|July 1, 2010
ArticleConsumers care more about content than how it's deliveredQuirk's Staff|June 1, 2010
ArticleAd research and the element of emotional surprise - the tale of Susan BoyleCharles Young|May 1, 2010
ArticleFirms are going multi-platform to get their messages out to multicultural youthAmy Henry|April 1, 2010
ArticleWhat Casablanca can teach us about conducting more effective ad researchCharles Young, Amy Shea|April 1, 2010
ArticleAmericans put trust in time-honored brands ... and Google?Quirk's Staff|March 1, 2010
Article2009 shakes up America's favorite movie starsQuirk's Staff|February 1, 2010
ArticleHow Sony BMG used the Web to reach a disappearing audienceEmily Goon|February 1, 2010