Marketing Research Articles and Video

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Showing:Leisure

Total: 57

ArticleResearch with travelers helps Samsonite develop a convenient new line of luggageBob Bengen|February 1, 1992
ArticleResearch and a strong marketing campaign keep Copper Mountain's business hotJoseph Rydholm|March 1, 1991
ArticleFocus groups tell California-based mountain bike maker its ad campaign is a winnerJoseph Rydholm|March 1, 1990
ArticleResearch guides Holiday Corp.'s creation of a lodging chain for business travelersJoseph Rydholm|February 1, 1990
ArticleTrade Talk: Syndicated study finds college market viableJoseph Rydholm|December 1, 1989
ArticleResearch steers nightclub's respositioningQuirk's Staff|June 1, 1989
ArticleHilton uses research in creation of vacation promotionQuirk's Staff|June 1, 1989
ArticleTrade Talk: Magazine purrs along nicelyJoseph Rydholm|April 1, 1989
ArticleSegmentation study determines Greyhound ridershipJoseph Rydholm|April 1, 1989
ArticleMovie theater chain refines its research methodsQuirk's Staff|January 1, 1989
ArticleMarketing research strikes American Bowling CongressQuirk's Staff|December 1, 1988
ArticleSymphony tunes into researchQuirk's Staff|May 1, 1988