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Showing:One-on-One (Depth) Interviews

Total: 193

ArticleHow qualitative can help define the new value propositionJohn Holcombe|December 1, 2009
ArticleConsiderations in quantitative data collection in ChinaDavid Ying Hon Ho|November 1, 2009
ArticleQualitatively Speaking: Team moderating: a tonic for tough timesMarie Lemerise, Erich Rupprecht|November 1, 2009
ArticleTransform your tracking studies: Take them off autopilot to increase their impact and ROIBrett Hagins|October 1, 2009
ArticleLaddering showed Infiniti how drivers viewed its Around View Monitor technologyMatt Schroder|October 1, 2009
ArticleUse care, preparation when conducting medical qualitative researchMary Hurley|June 1, 2009
ArticleTrade Talk: Report finds Indian-Americans at home in their new homeJoseph Rydholm|June 1, 2009
ArticleWeb-based qualitative research with teens helps ad agency develop successful public service campaignKristin Schwitzer, Dana Slaughter|May 1, 2009
ArticleA guide to marketing and selling to Chinese businessesMatthew Harrison|March 1, 2009
ArticleHow to handle difficult respondent types in one-on-one interviewsAndrew Cutler|December 1, 2008
ArticleChoosing the right approach comes down to serving each project's needsSonya Turner|July 1, 2008
ArticleQualitatively Speaking: Nonprobability sampling assures representation and validity with B2B universesCharles Ptacek|March 1, 2008
ArticleUsing the Delphi investigative paradigm for market forecastingCharles Ptacek|December 1, 2007
ArticleDepth interviews with executivesSrijana Dhakhwa|March 1, 2007
ArticleTektronix uses research to create key customer metrics and drive marketing and sales strategiesLaura Patterson, Martyn Etherington|March 1, 2007