ArticleBy the Numbers: Ordered up wrong - the importance of using the correct statistical testStephen Hellebusch|February 1, 2006
ArticleA report on the 2005 Confirmit Annual marketing research Software SurveyTim Macer|February 1, 2006
ArticleWhat motivates moms and kids as consumers?Tim Coffey, David Siegel, Greg Livingston|February 1, 2006
ArticleConsumer Electronics Association uses online qualitative to get the 411 on kids and their phonesTara Hutton|February 1, 2006
ArticleUnderstanding the buying power of LGBTQIA consumers: Separating fact from fictionBob Witeck, Wes Combs|February 1, 2006
ArticleHow mystery shopping programs can boost your brand and your bottom lineDavid Rich|January 1, 2006
ArticleBy the Numbers: Converting marketing research surveys from paper to Personal Digital Assistant (PDA) devicesBill Jeffries|January 1, 2006