Marketing Research Articles and Video

Access our more than 10,000 professionally-edited case studies and content related to research methods.

Search Results

Sort By:

Sort By:

More Filters

Showing:Health Care (Healthcare) Research

Total: 338

ArticleWhat does the ‘quantified self’ movement mean for health care researchers?Brian Mondry|August 1, 2014
ArticleDigital execs see wearable devices going mass-market in 3 yearsQuirk's Staff|May 15, 2014
ArticleEuromonitor names top wellness trends for 2014Simone Baroke|April 30, 2014
ArticleOnline communities vs. focus groups – who wins?Huw Davies|March 13, 2014
ArticleHow loyalty insights strengthen doctor/brand connectionsThomas Hartley|October 1, 2013
ArticleOnline qual guides health care foundation to shift its focusKelly Hancock|October 1, 2012
ArticleEthnography reveals top four physician-patient conversational gapsKevin Fulmer|October 1, 2012
ArticleBurger, fries and a shame-spiral to-go, pleaseQuirk's Staff|March 20, 2012
ArticlePaper calls for packaging to lead patient adherenceJoseph Rydholm|January 16, 2012
ArticlePharma's a battlefield: why companies should spend, not skimp, on market researchAndrew Cutler|November 1, 2009
ArticleFaster than a speeding survey: Part II: The physician's perspectiveTerri Maciolek, Jeffrey Palish|July 1, 2009
ArticleFaster than a speeding survey: Part I: Rules of the road for online research with physiciansTerri Maciolek, Jeffrey Palish|June 1, 2009
ArticleA look at the buying process modelSharon Paik|June 1, 2009
ArticleHow to make sure your physician surveys are giving you accurate informationAndrew Aprill, Matt Campion|June 1, 2009
ArticleQualitatively Speaking: Business ethnography and the discipline of anthropologyRobert Morais|February 1, 2009