ArticleThe Auto Club of New York turns to mail survey for customer feedbackWilliam Bailey|February 1, 1995
ArticleQualitative research helps Stanley Hardware reposition its line of mirror doorsSusan Haller, Dale Benedict|November 1, 1994
ArticleCustomer satisfaction research is Homecorp's secret formula for successJoseph Rydholm|October 1, 1994
ArticleWith research as its guide, General American Insurance restructures for the futureSally Martin|October 1, 1994
ArticleSatisfaction research helps Delaware school district set standards, improve performanceWilliam Stearrett|October 1, 1994
ArticleResearch fuels Public Service Co. of Colorado’s development of a customer-driven renewable energy programKeith Baugh, Brian Byrnes, Clive Jones|May 1, 1994
ArticleResearch leads old-line company to change name, launch new productEdwin Slaughter|April 1, 1994
Article'Hands on' copytesting cooks up a more effective campaign for Gold’n Plump ChickenTim Huberty|March 1, 1994
ArticleResearch uncovers keys to creating good advertising for soccer’s World CupJoseph Rydholm|March 1, 1994
ArticleFax-based surveys give PC World magazine flexibility and quick turnaround at a low costJoseph Rydholm|February 1, 1994
ArticleA Colorado HMO ties patient satisfaction to physician incentivesCharles Gaughan, Lori Muneta|November 1, 1993
ArticleTaco Bell gets fresh responses for its satisfaction research with "moment-of-truth" surveysJulia Nufer|October 1, 1993
