Marketing Research Articles and Video

Access our more than 10,000 professionally-edited case studies and content related to research methods.

Search Results

Sort By:

Sort By:

More Filters

Showing:Focus Group-Facilities

Total: 70

ArticleGreat focus groups: Part 1: Steps to take before the sessionGary Frieden|January 1, 2016
ArticleFocus group recruiting in the era of big dataRobert Horowitz|May 1, 2015
ArticleNatural, neutral or funky? The impact of venues on research participantsMaya Middlemiss|January 1, 2014
ArticleNew ways of gamifying qualitative researchSusan Fader|December 1, 2012
ArticleAppreciating the value of traditional research in a digital worldStephen Turner|June 1, 2012
ArticleHow to benefit from technology without sacrificing your qualitative researcher soulMolly Turner-Lammers|May 1, 2012
ArticleMixing old and new qualitative methodsCurtis Kaisner, Karen Lindley|May 1, 2012
ArticleQualitatively Speaking: How to make good equal greatLinda Lynch|December 1, 2011
ArticleTrade Talk: She wrote the book on moderatingJoseph Rydholm|December 1, 2011
ArticleAn analysis of the past 20 years of client-side research buyingEmily Goon|October 1, 2011
ArticleHow Dell used telepresence to foster global conversation without traveling the globeEmily Goon|May 1, 2011
ArticleQuestions you should ask when selecting a focus group facilityQuirk's Staff|December 1, 2010
ArticleEver the skeptics: tips for dispelling doubt in employee researchMargaret Roller|June 1, 2010
ArticleQualitatively Speaking: The focus group vs. in-depth interview debateCarey Azzara|June 1, 2010
ArticleWhat effect does tabletop shape have on focus group dynamics and client viewing?Raul Perez|May 1, 2010