Marketing Research Articles and Video

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ArticleA decision standard for synthetic dataAlex Mangoff|October 1, 2026
Article12 Top Brand/Consumer Loyalty CompaniesQuirk's Staff|October 1, 2026
ArticleCulture Wise: Connection Through InsightsQuirk's Staff|October 1, 2026
ArticleAMS: Building Better Products and ServicesQuirk's Staff|October 1, 2026
ArticleDesigning a better questionnaire by considering the respondent’s perspectiveErwin Chang|October 1, 2026
ArticleWhat AriZona iced tea teaches us about price anchoring and consumer expectationsTed Benzing|October 1, 2026
ArticleAzurite: Protect your ROIQuirk's Staff|October 1, 2026
ArticlePushing past product features into a buyer’s emotional territorySergey Veselovsky|October 1, 2026
ArticleA look at what China’s expansion into North American markets may mean for electric vehicle makers and marketersTim Grainey|October 1, 2026
ArticleBefore You Go: 10 minutes with Kelsey Almaguer, NeighborlyEmily C. Koenig|October 1, 2026
ArticleExperiences in developing an archive of past questionnairesEmma White, Raghavi Ravi|October 1, 2026
ArticleWhy behavioral data needs behavioral understandingAsma Qureshi|October 1, 2026
ArticleBy the Numbers: Recommendations from a survey fraudsterRich Ratcliff|October 1, 2026
ArticleAdding observational location data to the marketing research toolkitEd Lorenzini|October 1, 2026
ArticleIn Case You Missed It... September/October 2026Quirk's Staff|October 1, 2026