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Showing:Statistical Analysis

Total: 81

ArticleEvolving conjoint techniques to quantify buyer behaviorSeth Fowler|July 1, 2016
ArticleUsing elasticity modeling to test retail pricingMike Grigsby|January 1, 2016
Article9 types of research bias and how to avoid themRebecca Sarniak|August 1, 2015
ArticleUsing marketing mix modeling to improve marketing decisions and ROMIKevin Gray, Koen Pauwels|June 1, 2015
ArticleWhy your team should review past predictions for accuracyRobert Passikoff|April 1, 2015
ArticlePropensity score analysis: A tool for marketing researchKevin Gray|March 1, 2015
Article6 ways to extract customer insights from social conversationsFebruary 1, 2015
ArticleUnderstanding the challenges of cross-cultural scalingPete Cape|November 1, 2014
ArticleDoes your tracking study account for a sampling bias?Joe Hopper|September 19, 2014
ArticleSocial data: An interview with eDreams ODIGEOEmilie Rose|September 9, 2014
ArticleConfessions of a binge-watching MillennialEmily C. Koenig|September 5, 2014
ArticleMobile sample size: How much is enough?Jacob Tucker|July 1, 2014
ArticleA bit of statistics-related humor (seriously)Dan Quirk|April 1, 2014
ArticleSatisfying stats: How numbers helped a diner optimize its menuMichael Lieberman|April 1, 2014
ArticleAnalyzing a pharmaceutical product’s key driversMichael Latta|March 1, 2014