ArticleOnline satisfaction system helps e-commerce firm track customer contact processRajesh Nakhwa|October 1, 2000
ArticleDiscrete satisfaction-gap profiling - an alternative to top-box percentages and averages in customer satisfaction studiesColleen Currier|October 1, 2000
ArticleTo make a product successful, conduct satisfaction research before you introduce itTammy Humm Donelson|October 1, 2000
ArticleCSM program helps Unisys meet federal government vendor guidelinesJames King, Victor Crain|October 1, 2000
ArticleSubaru uses Web-based reporting to track customer loyalty, dealer quality rankingsGeorge Dubinsky|July 1, 2000
ArticleImpact of health on satisfaction: a customer segmentation case studyDavid Langley, Lori Cook|June 1, 2000
ArticleConsumers' contradictions: value and other brand attributesDavid Langley, Lori Cook|March 1, 2000
ArticleCustomer-driven concept and product developmentCamille Nicita, Christi Walters|January 1, 2000
ArticleA comparison of mystery shopping studies and customer satisfaction studiesElaine Buxton|January 1, 2000
ArticleUsing focus groups to generate satisfaction questionnaire contentLori Laflin, David Hyatt|October 1, 1999
ArticleAre you collecting too much information in your 'voice of the customer' process?John Goodman, Colleen Bush, Eden Segal|October 1, 1999
