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Showing:Concept Research

Total: 71

ArticleWhen developing new products, why is it important to start with good ideas?Shari Morwood|January 31, 2013
ArticleMake your market research online community (MROC) rockTom De Ruyck|October 23, 2012
ArticleMountain Dew crowdsourcing project goes off the railsEmily Goon|August 29, 2012
ArticleThis executive understands how to use researchJoseph Rydholm|July 19, 2012
ArticleDisney augments ad research with app-based qualitative methodEmily Goon|July 1, 2012
ArticleA view with new eyes leads to marketing research innovationKeri Christensen|April 30, 2012
ArticleFamily research: Keep on trying 'til you reach the highest (common) groundJanet Oak|April 1, 2012
ArticleThis idea could never have come from Dunder Mifflin's research departmentJoseph Rydholm|December 1, 2011
ArticleHow research helped develop the USPS’s Sample Showcase programEmily Goon|December 1, 2011
ArticleCreative consumers are a good thing, reallyBryan Urbick|November 3, 2011
ArticleUsing research to avoid the pitfalls of concept developmentMartha Guidry|July 1, 2011
ArticleWhy Web-assisted TDIs are a cost-effective qualitative methodologyTom Donnelly|May 1, 2011
ArticleBest practices to improve new product concept testingJerry Thomas|March 1, 2011
ArticleFocus group: Should a beer bottle have breasts?Dan Quirk|February 25, 2011
ArticleIs an oatmeal facial the pathway to product innovation?Joseph Rydholm|January 27, 2011