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Showing:Quantitative Research

Total: 1188

ArticlePanelists talk about their online survey experiencesChristopher De Angelis|July 1, 2004
ArticleHow simulators can aid successful pharmaceutical product launchesKent Stephan|June 1, 2004
ArticleBy the Numbers: How to write your market research RFPs rightBill Davis|June 1, 2004
ArticleEffective patient satisfaction research requires multiple survey instrumentsNancy Cook|June 1, 2004
ArticleAnalyzing satisfaction data in the health care settingPatrick Quinlan|June 1, 2004
ArticleHow to re-brand a hospitalDavid Kay|June 1, 2004
ArticleA practical approach to ensure research results are projectable to your target marketAlbert Fitzgerald|May 1, 2004
ArticleMaking research actionable under tough situationsRod Antilla, Brian Blake|May 1, 2004
ArticleTips on reaching and researching Hispanic consumersFelipe Korzenny|April 1, 2004
ArticleOut-of-home ads work for StarbucksDon Bruzzone, Ann Breese|April 1, 2004
ArticleCreative awards vs. copytesting: Is one a better predictor of an ad’s success?Larry Cohen, Charles Young|April 1, 2004
ArticleTake a look at your customers individuallyElizabeth Kyzr-Sheeley|March 1, 2004
ArticleExploring criterion variables for business-to-business customer satisfaction programsTerry Vavra, Tiffany Perkins-Munn, Demitry Estrin, Timothy Keiningham|March 1, 2004
ArticleB2B marketing in troubled timesDel Williams|March 1, 2004
ArticleStudy shows Boomers still feel ignored by marketersLeslie Harris|February 1, 2004