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Showing:Customer Loyalty

Total: 260

ArticleWhy brands need research to gauge pandemic-fueled shifts in consumer habitsCarly Fink|March 1, 2021
ArticleRelationship marketing in the new normalDouglas Pruden, Terry Vavra|October 1, 2020
ArticleMarketers get a grip on the new normalRoben Allong, Jay Zaltzman|September 28, 2020
ArticleAssessing a brand funnel using comparative discriminant analysisMichael Lieberman|July 1, 2020
ArticleIn a crisis, marketers must shift focus to brand purposeFiona Blades|March 27, 2020
ArticleRethinking the role of surveys in customer experience managementJohn Goodman|March 1, 2020
ArticleHow B2B research is different from B2CAlan Hale|March 1, 2020
ArticleSurvey Monitor December 2019Quirk's Staff|December 1, 2019
Article20 steps to make Net Promoter Score more actionable for B2BAlan Hale|October 1, 2019
ArticleWhat sparks consumer brand loyalty?Philippe Rondeau|September 19, 2019
ArticleTips for making operational improvements without damaging CXLawrence Cowan|September 16, 2019
ArticleEven in a world of big data, here’s proof that customer insights are still much-neededZoe Dowling|September 11, 2019
Article5 strategies for winning the trust, loyalty of Gen ZLiz Schroeter Courtney|July 8, 2019
ArticleBrands and consumers: What’s driving genuine loyalty?Ruthie Feinstein|June 5, 2019
ArticleStructured approach helps J.J. Keller achieve consistent research successCheryl Krause|November 1, 2018