ArticleUnderstanding Hispanic culture: a case for ethnographic researchRoberta Maso-Fleischman|April 1, 1997
ArticleResearch uncovers Hispanic advertising impactFelipe Korzenny, Rebecca Abravanel, Adrien Lanusse|April 1, 1997
ArticleAcculturation, value orientation and media usage in the U.S. Hispanic marketM. Valdes|April 1, 1997
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