ArticleAn online survey instrument gives American Express valuable insights for developing its advertising and marketing programsJoseph Rydholm|April 1, 2005
ArticleBy The Numbers: First impressions are everything in b-to-b telephone surveysAmanda Durkee|March 1, 2005
ArticlePre-research planning helps Texas tech firm put findings in motionLaura Patterson|March 1, 2005