Top Articles on Advertising Effectiveness Research | Quirks.com

Search above or browse by research topic, market focus and content type below.

Search Results

Sort By:

Showing: Advertising Effectiveness

Total: 249

Article Brand purpose: What is it and three issues regarding brand purpose beliefs Paul Laver | September 25, 2023
Article How to maximize the value of programmatic data through audience segmentation Mario X. Carrasco | August 21, 2023
Article Tips for understanding the post-pandemic traveler Nikhil Jain | July 24, 2023
Article Using propensity score analysis to control audience bias in ad campaign effectiveness Kevin Stocker , Renuka Iyer | July 5, 2023
Sponsored Article Are You Prepared for the Future of Advertising? Quirk's Staff | June 14, 2023
Article Striking a chord: Advertisements resonate differently across audio and video Alister Houghton | May 30, 2023
Sponsored Article Ask the Expert May/June 2023: How Insights Can Guide Creative Effectiveness Quirk's Staff | May 1, 2023
Article Marketers are reconsidering Twitter. What does this mean for brand safety in digital advertising? Nicole Jones | April 24, 2023
Article The top 8 Super Bowl ads of 2023 Rachel Rodgers, Pedr Howard | February 15, 2023
Article Using the elements of moviemaking to drive video advertising impact Eldaa Daily, Charles Young | January 1, 2023
Sponsored Article Advertising effectiveness Jerry Thomas | January 1, 2023
Article What the World Cup can teach brands about advertising ahead of the cookieless future Nikhil Jain | November 14, 2022
Article Struggling with brand strategy? Consider 4 psychological profiles Hunter Thurman | September 6, 2022
Sponsored Video Eye square webinar: The Key to Ad Success on Social Media Jeff Bander | August 17, 2022
Article The rhythms of attention and memory in advertising Charles Young | March 1, 2022