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Ask the Expert November/December 2023: How should we be thinking about experimenting with AI?
| November 1, 2023
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Article First-, second- and third-party data: What are they and how are they different | August 25, 2023
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Article Predictive analytics: Its benefits and the role it plays in customer intelligence | April 25, 2023
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Article How to conduct correlation analysis with Microsoft Excel’s Data Analysis ToolPak | February 23, 2023
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Article By the Numbers: Time to lighten that marketing research technology tool belt? | February 1, 2018