Editor's note: Automated speech-to-text transcription, edited lightly for clarity.

Steve Quirk:

Hi everyone, and welcome to another edition of What’cha Drinkin’? I'm Steve Quirk, president of Quirk’s Media, and our guest today is Andra Davidson. She is the executive director of the Marketing Research Education Foundation or as we say MREF. Andra, welcome. How are you?

Andra Davidson:

I'm great. Thanks for having me, Steve.

Steve Quirk:

Absolutely. First question, what are you drinking?

Andra Davidson:

Today's drink is a vanilla latte. Nothing more exciting than that unfortunately but it is keeping me warm on a snowy day here in Denver.

Steve Quirk:

Oh, all right. I am having a coffee with Baileys and luckily the Baileys, I was a little worried it may have been out of date, but it's good. This is my favorite mug here in the office. I don't know if you can read that, but it says, criticism cheerfully ignored, a good one.

Andra Davidson:

Everybody needs one of those sometimes.

Steve Quirk:

Yes. Tell me a little bit about for people who don't know, tell them a little bit about the MREF and what its mission and vision is.

Andra Davidson:

So, the Marketing Research Education Foundation was created to help kids around the world have access to a quality education. Everybody deserves a great education and the discrepancies in the ability to access that as we know are extreme. So, this group came together with the vision that every child deserves and should have access to equality education. Our mission is to raise funds and support organizations that are making that happen, whether that's in Haiti, whether it's in Canada, throughout the United States or elsewhere. We are actively looking for the opportunity to help kids access an education that is meaningful and engaging for them and will help improve lives around the world.