Dynata
Bridgeport, CT
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Company Description
Dynata is the world’s largest first-party data company, powered by data from real, verified people to shape global business decision-making at scale. Businesses depend on our high-quality, research-grade data to gain precise insights, activate the right audiences and confidently measure impact.
At Dynata, we define quality holistically, and we passionately strive to power customer success by delivering quality in everything we do— that’s the Dynata Quality Advantage . With an unrivaled 96% data-acceptance rate, our multi-layered, high-quality approach ensures we earn the trust of our customers through the accuracy of our respondent data, the reliability of our work and our commitment to continuous improvement.
We integrate our first-party panel, human expertise and the industry's preeminent data quality processes to maintain the highest quality standards. We are trusted partners, and our flexible approach—self-service, managed solutions and integrated data services— ensures that we deliver the right data in the right way at the right time.
The world’s top brands, agencies, consultancies, media platforms and market research firms rely on Dynata for trusted data that drives business results.
Year Established: 1977
Number of Employees: 1500+
Research Services and Specializations
- Audience Research
- | Benchmark Studies
- | Brand Equity
- | Bus.-To-Bus. Research
- | Census Data
- | Concept Testing
- | DIY Research
- | Data Quality
- | Home-Use Tests
- | Online Surveys
- | Personal/CAPI Interviewing
Industries, Markets and Audiences Served
- Advertising Agencies
- | Affluent/Wealthy
- | African-American
- | Air Travelers
- | Automotive
- | Business-To-Business
- | College Students
- | Entertainment
- | Foods/Nutrition
- | Gaming/Casinos
- | Generation X
- | Generation Z
- | Government
- | Health Care (Healthcare)
- | Information Technology (IT)
- | Media
- | Packaged Goods
- | Parents
- | Transportation
Westport, CT 06880
United States
- Customer Contact(s):
-
Janice Caston, EVP
- 214-365-5000
- 972-312-9037 (fax)
- Affiliations & Certifications
- Insights Association (United States) | Interactive Advertising Bureau (IAB) | Market Research Society (MRS) | WIRe (International)