What is Ignite: AI 2025?

Join us for a day filled with expert-led presentations and case studies, candid panel discussions, and networking with peers who share your desire to optimize the latest Gen AI tools. You'll also receive guidance to inform your AI implementation plans and policies – ensuring your company remains in compliance with evolving data privacy rules and regulations.  

Agenda highlights:

• How brands are utilizing AI – Where are they leaning in? Shying away? What needs to be done in-house? What can be outsourced? What legal and data privacy issues are they forced to navigate? We’ll hear firsthand from researchers inside leading brands.
• How to mitigate bias.
• How and when to use synthetic data debate – Get objective, hard-earned advice and best practices so that if you choose to use synthetic data, you may do so wisely and optimally.
• AI for qualitative research – Receive guidance on how to optimize AI integration through key steps of the qualitative process.
• Mastering the art of the ask – Learn to formulate powerful prompts and guide LLMs to unlock the potential of AI, boost your efficiency and gain a competitive edge.
• Brand-led case studies – How projects were performed more quickly and efficiently.
• Fast-paced and informative tech demos – From leading solution providers.

Whether you are looking to vet and deploy off-the-shelf solutions or need to bring capabilities in-house, we’ve got you covered.

In addition to discussion of the latest AI-powered tools and platforms, we’ll address critical big-picture issues, challenges and opportunities of leading an insights organization in a future of AI.

Where will Ignite AI be held?

Ignite AI will be held at the University of Southern California Hotel (3540 S Figueroa Street) on October 21, 2025.

To learn more and to register, click here.