Posted June 24, 2022

Director, Qualitative Insights

Material Plus  | CA, US

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As a Director, Qualitative Insights you will bring your leadership, research expertise, business intelligence and analytic thinking to successfully manage multiple projects, grow and develop your project team, effectively provide business insights through meaningful strategic work, and build client relationships.

Using your flexibility and discretionary judgment, you will lead and develop your project team as they manage and execute a range of strategic research projects. You will also provide guidance to team members on various research methodologies and project management techniques, while achieving strong financial results.

While delivering a great service to clients will be your focus, you will also assist the GM in achieving business development goals to meet clients’ business needs. Your ability and initiative to solve problems, mentor teams and aid in proposal development will support the business unit’s growth. Your role will develop to include an increased focus on inspiring and managing the team as well as directly supporting the business unit’s leadership.

Education and/or Experience:

B.A. or M.A in related field such as Business, Economics, or Social Sciences preferred but not essential.

At least 5 years of prior experience in qualitative market research – online community experience is a plus, but not essential.

Knowledge, Skills, and Abilities:

Able to lead project managers, multiple projects, individuals and teams simultaneously to deliver quality deliverables with strong financial performance.

Inspires and excites the team, we care deeply about the personal relationships within our company.

Active appetite to learn about the world and human behavior, direct experience in specific industries isn’t needed but you must be interested in fully immersing yourself within a category, whether it’s pharma, fashion or CPG.

Able to deliver clearly written research reports that go beyond regurgitating respondents’ comments – our work is truly strategic.

Fun and Interesting! We value character and personality and want to continue to build a team of fun, interesting and talented people.

A strong background in qual research is important but experience of online communities isn’t essential.

RESPONSIBILITIES

TEAM DEVELOPMENT

Hire, develop, and advise project leaders within the Business Unit to help them achieve excellent results.

Develop team members' skills and leadership competencies to encourage growth; ensure continuous training and development of talent at all levels within the business unit.

Manage people management and evaluation process for the BU; maintain a positive attitude in challenging situations and help handle personnel issues as they arise.

Help create an inspiring environment that motivates and inspires others throughout the Business Unit to perform at high levels.

Provide mentoring and coaching and be available to serve as a team resource for decision making and guidance while providing regular performance feedback.

RESEARCH OPERATIONS

Support senior management allocating projects to teams in the BU based on factors such as prior experience with the client, market research expertise, team development needs and workload.

Coach and develop others to write insightful reports, providing actionable recommendations to inform business decisions for a variety of clients.

Review all key documents to ensure that Material is delivering clients truly excellent work at all times.

Manage clients’ expectations and provide customer service to promote and sustain high levels of both employee and client satisfaction.

SALES SUPPORT

Collaborate with Business Developers and clients in the proposal and bid process to develop study design and proposals.

Participate in client business development calls to build and maintain relationships with key clients.

Assist in forecasting sales and reviewing the project pipeline for new opportunities.

Encourage a sales orientation among team members.

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