Posted October 9, 2022

Market Research Manager

SEMA - Specialty Equipment Market Association  | CA, US

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SEMA’s Market Research team serves the auto aftermarket industry by providing information, research and insights that our members utilize to grow their businesses. Join SEMA, and your work won’t just benefit a few brands; you’ll literally be helping an entire industry to thrive.

If this sounds interesting so far, ask yourself “do I have the experience and motivation” to:
Manage primary market research studies from start to finish
Work with stakeholders to understand business challenges
Develop methodology recommendations and project plans
Manage full-service vendor relationships or “do it yourself” projects
Analyze data from multiple sources and uncover impactful insights
Create persuasive reports and dynamic presentations
Learn all about the automotive aftermarket: what it is and how it operates
Serve as a key resource for understanding the latest trends affecting the industry

You might be a good fit if:
You worked for the last 3+ years executing primary market research (supplier or client)
You know when and how to use qual vs. quant and can create a sample or tab plan
You are excellent at creating insightful output with PowerPoint, Excel, Word, etc.
You can get hands-on with statistical software such as SPSS
You’re good at finding and communicating the story in the data
You like to work in a casual, often fun, collaborative team environment
You have an interest in learning about the world of cars and trucks and customization

** Candidates must reside in the Los Angeles or Detroit metropolitan areas **

After initial training hybrid may be available depending on the needs of the association.

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