Posted January 14, 2026

Senior Market Research Analyst

Werk Insight  | TN, US

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We are looking for a Senior Market Research Analyst to join our award-winning small B2B market research agency.

You will be someone who wants a hands-on role with significant responsibility for managing data collection, supporting survey programming, conducting research interviews, analysis, and creating reporting deliverables for well-known B2B brands.

The latter is a significant responsibility for the position, and you will be expected to independently produce written deliverables of the highest quality in PPT, as expected by our clients. Exceptional written skills, grammar, and attention to detail are therefore core requirements for this role.

The role is ideal for anyone with 2-3 years of agency-side experience or a market research degree with the desire to develop into a Research Manager; or for experienced market research practitioners looking for a fully remote position based in GA or TN.

You will be part of a fully remote team of experienced B2B market researchers. We maintain a culture focused on excellence in deliverables and client service, accountability, and offer exposure to a wide range of projects and industries.

Open to applicants currently based in Georgia or Tennessee. Some travel is required (~5%). You must be authorized to work in the US for any employer.

Core Responsibilities

• Creating research reports in PowerPoint (PPT), with excellent attention to detail.
• Analysis and visualization of quantitative data (e.g., charting and analyzing survey results, statistical significance).
• Analysis of qualitative data (e.g., transcripts and recordings from interviews / focus groups).
• Programming of quantitative surveys (using Alchemer – prior experience not required, and training will be provided).
• Fieldwork management.
• Responsibility for project timelines, milestones, and client communication.
• Qualitative interviewing.
• Desk research.
• Client and vendor management.

Subject to interest and experience, training and support will be provided in tasks required for progression to Research Manager, including: questionnaire design, design and management of different project types (e.g., pricing, segmentation, CX), focus group moderation, formulation of strategic recommendations, workshop facilitation and presenting results to clients.

Required Experience

• At least 2 years of experience in market research or an MA in Market Research.
• Exceptional written skills, grammar, and attention to detail.
• Ability to quickly familiarize yourself with a new industry and complex products.
• Ability to quickly collect, summarize and interpret large amounts of text or other data.
• Ability to effectively manage multiple projects, vendors, and deadlines simultaneously.
• Strong data visualization skills using PowerPoint.
• Strong Excel skills and knowledge of statistical methods like regression.
• Confident approach to conducting telephone/video interviews.

The following is preferred but not required:

• Experience with analysis software such as; Q, SPSS, Tableau, or Alteryx.
• Experience with survey programming (e.g., Alchemer, Qualtrics, Decipher).
• Demonstrable interest or experience in B2B industries.

Location: Fully Remote (GA or TN only)

Salary Range: $65,000 – $75,000, plus a performance bonus

Benefits

We offer a range of employee benefits including:

• Health insurance with company contribution.
• Dental + Vision insurance with company contribution.
• 401k retirement plan with company contribution.
• PTO and paid sick leave.

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