Editor's note: GutCheck gave a webinar discussing creative research on August 17, 2016. Duration 54:12.

With precious little time to get creative right, copy research must deliver actionable and relevant insights. Thoughtful research strategy and design can be the difference between a successful creative execution and a missed opportunity to effectively reach your target audience.Watch this complementary webinar to explore best practices for an effective copy/creative research strategy and tips on:

Presenter: 

https://www.youtube.com/watch?v=PbOae0AMYoI